LAILA EVERYDAY instant noodles
Task: Rebranding Laila Everyday Instant Noodles Packaging for Mainstream Market
Objective: To revamp the packaging design of noodles product line to appeal to the mainstream market, enhancing brand visibility and attracting a wider consumer base.
Key Considerations:
Target Audience: Understand the preferences and demographics of the mainstream market demographic.
Competitor Analysis: Analyse competitors' packaging designs in the mainstream market to identify trends and opportunities for differentiation.
Brand Identity: Ensure that the new packaging aligns with the brand's values, personality, and positioning.
Visual Appeal: Create visually appealing packaging that stands out on shelves and captures consumers' attention.
Readability: Prioritise clear and concise communication of product information, including the product name, description, and key selling points.
Differentiation: Incorporate unique design elements or features that distinguish our noodles packaging from competitors.
